![]() ![]() ![]() True to its name, the world record egg somehow became a world record egg on Instagram with this ingenius marketing campiagn – taking the title away from Kylie Jenner who had held the title for the most liked Instagram post of her first baby announcement back in 2018. What started off as a very naïve request on the part of the normal egg, quickly turned into an Internet sensation…Īnd seemingly overnight, the Instagram egg managed to get a record-breaking 45.9 million likes and counting!Ī sly move by the famous Instagram egg was to tag influential Instagram accounts with a high following rate, including: Lad Bible, The Ellen Show, Jimmy Fallon, CNN, Mashable, Buzzfeed, Pewdiepie, Good Morning America, The Sun, Daily Mail and more.Īlso starting a new hashtag trend in efforts to get more likes on the Instagram egg by using: #LikeTheEgg, #EggSoldiers, and #EggGang. ![]() Beating the current world record held by Kylie Jenner (18 million)! We got this.” “Let’s set a world record together and get the most liked post on Instagram. It was that monumental day when a picture of an egg was posted on a very normal spam-like Instagram account world_record_egg) but would ask people to do the following: It seemed to be an ordinary New Years as millions around the world bid farewell to 2018 and entered 2019 with fresh new resolutions and goals.īut no one thought that by January the 4 th, an egg would revolutionize the way we "like" on Instagram. This very normal egg has stolen the reign from Kylie Jenner and broke the internet while doing so. ![]()
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